{"id":9743,"date":"2018-02-19T07:32:44","date_gmt":"2018-02-19T06:32:44","guid":{"rendered":"http:\/\/blog.invoiceberry.com\/?p=9743"},"modified":"2017-11-15T14:11:03","modified_gmt":"2017-11-15T13:11:03","slug":"negotiate-pricing-clients","status":"publish","type":"post","link":"https:\/\/www.invoiceberry.com\/blog\/negotiate-pricing-clients\/","title":{"rendered":"How to Negotiate Pricing with Clients"},"content":{"rendered":"<p>Having effective pricing strategies is one of the most important things for your business on your path to success.<\/p>\n<p>That\u2019s why we showed you earlier <a href=\"https:\/\/www.invoiceberry.com\/blog\/small-businesses-pricing-strategies\/\" target=\"_blank\" rel=\"noopener\">15 effective pricing strategies<\/a> you can choose, depending on your business.<\/p>\n<p>However, when you\u2019ve decided to incorporate one or more strategies that involve raising your prices, you will face a new challenge:<\/p>\n<p style=\"text-align: left;\"><em><strong>Getting your clients to agree to the new prices.<\/strong><\/em><\/p>\n<p>After all, they\u2019ve been enjoying your lower rates for a while now, and it\u2019s been fine for them. Why should they pay you more today for the same thing that cost less yesterday?<\/p>\n<p>This is the type of question you\u2019re most likely to receive, and if you\u2019re not prepared, your new pricing strategy could fall flat.<\/p>\n<p>You could just introduce the new pricing for new clients and grandfather the old ones in. However, there is a better way.<\/p>\n<p>You need to negotiate with your current clients about your new prices. You may not get what you want, but it will be much better than what you have.<\/p>\n<p>That\u2019s why today we\u2019ll look at the best ways for you to negotiate pricing with clients so that you both come out satisfied.<\/p>\n<div class=\"tip_box choice\" style=\"color:#555;background-color:#fff8f8;border-left:5px solid #e22524;padding:30px 30px 25px 30px\">\n\t\t\t\t\t\t\t<div class=\"col-sm-4 col-xs-12\">\n\t\t\t\t\t \t\t\t<a href=\"https:\/\/www.invoiceberry.com\/blog\/small-businesses-pricing-strategies\/?ref=negotiate-pricing-clients\">\n\t\t\t\t\t \t\t\t\t<div class=\"blog_hp_img\" style=\"height:120px;background-image:url('https:\/\/i0.wp.com\/www.invoiceberry.com\/blog\/wp-content\/uploads\/2017\/03\/feature-pricing-strategies.jpg?fit=600%2C252&ssl=1');\" title=\"15 Pricing Strategies to Boost Your Small Business\" alt=\"\"><\/div>\n\t\t\t\t\t \t\t\t<\/a>\n\t\t\t\t\t \t\t<\/div>\n \t\t\t\t\t\t\t<div class=\"col-sm-8 col-xs-12\" style=\"text-align: left;font-style: normal;margin-top:-8px;\">\n \t\t\t\t\t\t\t\t<a href=\"https:\/\/www.invoiceberry.com\/blog\/small-businesses-pricing-strategies\/?ref=negotiate-pricing-clients\"><span style=\"font-weight:bold;color:#e22524;font-size:16px;display:block;\">15 Pricing Strategies to Boost Your Small Business<\/span><\/a>\n \t\t\t\t\t\t\t\t<span style=\"font-size:14px;color:#000;line-height:1.8;display:inherit;\">We will explore the 15 most effective ways that you can set your small business pricing strategies to ensure competitiveness and profitability.<\/span>\n \t\t\t\t\t\t\t\t\n \t\t\t\t\t\t\t\t<a href=\"https:\/\/www.invoiceberry.com\/blog\/small-businesses-pricing-strategies\/?ref=negotiate-pricing-clients\" style=\"color:#e22524;font-size: 14px;line-height: 2;display: inherit;\">READ MORE<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"clearfix\"><\/div>\n\t\t\t\t\t<\/div>\n<h2>#1 Come up with the \u201cWhy\u201d<\/h2>\n<p>One of the biggest parts of a successful negotiation is being able to communicate exactly <em>why<\/em> you need something\u2014in this case, higher prices.<\/p>\n<p>If you are trying to convince your clients that you need to raise your rates, first come up with the why. Telling them that you just want more profit probably isn\u2019t going to cut it.<\/p>\n<p>The reasons could be many. They could include the general economy and inflation. Or that your supplier\u2019s raised their rates, or the transportation and shipping increases.<\/p>\n<figure id=\"attachment_9760\" aria-describedby=\"caption-attachment-9760\" style=\"width: 1000px\" class=\"wp-caption alignnone\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-9760\" src=\"https:\/\/i0.wp.com\/www.invoiceberry.com\/blog\/wp-content\/uploads\/2017\/12\/negotiate-clients-why.jpg?resize=690%2C345&#038;ssl=1\" alt=\"When you negotiate pricing with clients, make sure to explain why \" width=\"690\" height=\"345\" srcset=\"https:\/\/i0.wp.com\/www.invoiceberry.com\/blog\/wp-content\/uploads\/2017\/12\/negotiate-clients-why.jpg?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/www.invoiceberry.com\/blog\/wp-content\/uploads\/2017\/12\/negotiate-clients-why.jpg?resize=600%2C300&amp;ssl=1 600w\" sizes=\"(max-width: 690px) 100vw, 690px\" data-recalc-dims=\"1\" \/><figcaption id=\"caption-attachment-9760\" class=\"wp-caption-text\">When you negotiate pricing with clients, make sure to explain why<\/figcaption><\/figure>\n<p>You could also explain that in the time that you\u2019ve worked with the client, your experience, skill and speed have all improved significantly. They get more work for less time.<\/p>\n<p>Therefore, your value is higher than when you first worked for the client.<\/p>\n<h2>#2 Give specific examples<\/h2>\n<p>Another important part to negotiating with your clients is to be as specific as possible in explaining how you\u2019ve helped your client.<\/p>\n<p>For example, above I mentioned how you can discuss your own improvements as a reason for why you are increasing your rates.<\/p>\n<p>Continuing on with that line of thought, you can explain (and show, if possible) how you\u2019ve developed and helped your client throughout your time together.<\/p>\n<p>For example, if you\u2019ve been able to produce A+B in one hour of work, but now can do A, B, and C in the same amount of time, it would be convincing.<\/p>\n<p>You can also show specific examples of the ROI for the client, how it\u2019s improved over your time together and will continue to improve.<\/p>\n<div class=\"tip_box choice\" style=\"color:#555;background-color:#fff8f8;border-left:5px solid #e22524;padding:30px 30px 25px 30px\">\n\t\t\t\t\t\t\t<div class=\"col-sm-4 col-xs-12\">\n\t\t\t\t\t \t\t\t<a href=\"https:\/\/www.invoiceberry.com\/blog\/customer-retention-small-businesses\/?ref=negotiate-pricing-clients\">\n\t\t\t\t\t \t\t\t\t<div class=\"blog_hp_img\" style=\"height:120px;background-image:url('https:\/\/i2.wp.com\/www.invoiceberry.com\/blog\/wp-content\/uploads\/2017\/03\/feature-customer-retention.jpg?fit=600%2C252&ssl=1');\" title=\"Proven Customer Retention Strategies for Small Businesses\" alt=\"\"><\/div>\n\t\t\t\t\t \t\t\t<\/a>\n\t\t\t\t\t \t\t<\/div>\n \t\t\t\t\t\t\t<div class=\"col-sm-8 col-xs-12\" style=\"text-align: left;font-style: normal;margin-top:-8px;\">\n \t\t\t\t\t\t\t\t<a href=\"https:\/\/www.invoiceberry.com\/blog\/customer-retention-small-businesses\/?ref=negotiate-pricing-clients\"><span style=\"font-weight:bold;color:#e22524;font-size:16px;display:block;\">Proven Customer Retention Strategies for Small Businesses<\/span><\/a>\n \t\t\t\t\t\t\t\t<span style=\"font-size:14px;color:#000;line-height:1.8;display:inherit;\">It can be 5-25 times cheaper to keep a customer than get a new one\u2014which is why small businesses need to work on their customer retention strategies.<\/span>\n \t\t\t\t\t\t\t\t\n \t\t\t\t\t\t\t\t<a href=\"https:\/\/www.invoiceberry.com\/blog\/customer-retention-small-businesses\/?ref=negotiate-pricing-clients\" style=\"color:#e22524;font-size: 14px;line-height: 2;display: inherit;\">READ MORE<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"clearfix\"><\/div>\n\t\t\t\t\t<\/div>\n<h2>#3 Be confident<\/h2>\n<p>This one may seem like a wishy-washy method, as it doesn\u2019t get really specific, but I\u2019d like you to hear me out on this one.<\/p>\n<p>I\u2019m not asking you to be confident because of your client. I\u2019m asking you to be confident because of yourself.<\/p>\n<p>If you believe the reason you come up with (from point #1), then you should already have a good amount of confidence. After all, the truth is quite good support.<\/p>\n<p>When you are confident, you\u2019ll tend to speak more convincingly and come up with better arguments. In that way, you\u2019ll simply be more convincing and have a higher chance of success.<\/p>\n<h2>#4 What are your steps after failure?<\/h2>\n<p>First of all, if you succeed, good job!<\/p>\n<p>However, looking at the fallout of a negative answer can be daunting. You may fear failure and want to avoid it (you should want to avoid it), but you also need to prepare for it.<\/p>\n<p>Essentially, you may be OK with the prices that you have now and simple <em>desire<\/em> to have a higher price. If you fail, you won\u2019t lose your client\u2014you just won\u2019t get what you want (but not need).<\/p>\n<figure id=\"attachment_9763\" aria-describedby=\"caption-attachment-9763\" style=\"width: 1000px\" class=\"wp-caption alignnone\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-9763\" src=\"https:\/\/i0.wp.com\/www.invoiceberry.com\/blog\/wp-content\/uploads\/2017\/12\/negotiate-clients-failure.jpg?resize=690%2C345&#038;ssl=1\" alt=\"You'll have to decide what to do next if your clients don't agree to your new prices\" width=\"690\" height=\"345\" srcset=\"https:\/\/i0.wp.com\/www.invoiceberry.com\/blog\/wp-content\/uploads\/2017\/12\/negotiate-clients-failure.jpg?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/www.invoiceberry.com\/blog\/wp-content\/uploads\/2017\/12\/negotiate-clients-failure.jpg?resize=600%2C300&amp;ssl=1 600w\" sizes=\"(max-width: 690px) 100vw, 690px\" data-recalc-dims=\"1\" \/><figcaption id=\"caption-attachment-9763\" class=\"wp-caption-text\">You&#8217;ll have to decide what to do next if your clients don&#8217;t agree to your new prices<\/figcaption><\/figure>\n<p>However, if you <em>need<\/em> to raise your prices but fail in convincing your client, then you may have to consider other options.\u00a0 Is the value of the customer now bigger than the value of another customer at a higher price (combined with the probability of finding that customer)?<\/p>\n<p>For example\u2014the time you\u2019re dedicating to your current client, would that be better served working for (or looking for) another client?<\/p>\n<p>That\u2019s a question you\u2019ll have to answer yourself, but you shouldn\u2019t go into a negotiation without first preparing for both results.<\/p>\n<p>With these tips, you should be able to get your clients to agree to your new pricing. If not, then you have to decide what&#8217;s best for yo and your business.<\/p>\n<p>Good luck!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Having effective pricing strategies is one of the most important things for your business on your path to success. That\u2019s why we showed you earlier 15 effective pricing strategies you can choose, depending on your business. However, when you\u2019ve decided to incorporate one or more strategies that involve raising your prices, you will face a [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":9756,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":""},"categories":[91,56],"tags":[14,416,490,489,491],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.invoiceberry.com\/blog\/wp-content\/uploads\/2017\/12\/feature-negotiate-pricing-clients.jpg?fit=1380%2C580&ssl=1","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5m6q6-2x9","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/posts\/9743"}],"collection":[{"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/comments?post=9743"}],"version-history":[{"count":8,"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/posts\/9743\/revisions"}],"predecessor-version":[{"id":9764,"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/posts\/9743\/revisions\/9764"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/media\/9756"}],"wp:attachment":[{"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/media?parent=9743"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/categories?post=9743"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/tags?post=9743"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}