{"id":11988,"date":"2018-10-19T09:09:41","date_gmt":"2018-10-19T07:09:41","guid":{"rendered":"https:\/\/www.invoiceberry.com\/blog\/?p=11988"},"modified":"2018-10-18T20:08:59","modified_gmt":"2018-10-18T18:08:59","slug":"small-business-and-freelancing-roundup-week-of-19-10-18","status":"publish","type":"post","link":"https:\/\/www.invoiceberry.com\/blog\/small-business-and-freelancing-roundup-week-of-19-10-18\/","title":{"rendered":"Small Business and Freelancing Roundup: Week of 19\/10\/18"},"content":{"rendered":"<p>It is that time of the year when Halloween puns and candies are trending in our lives. On this note, let&#8217;s find out the latest news from the small business world.<\/p>\n<h2>Small Business<\/h2>\n<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Tap into the $8.4 billion Halloween market&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:897,&quot;3&quot;:[null,0],&quot;10&quot;:1,&quot;11&quot;:4,&quot;12&quot;:0}\">1. Tap into the $8.4 billion Halloween market by adjusting your invoicing. <a href=\"http:\/\/www.invoiceberry.com\/blog\/13-awesome-halloween-ideas-small-business\/\">Check out these 13 amazing tips to boost your sales this season.<\/a><\/span><\/p>\n<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Ask yourself these 3 most important finance questions when growing your small business&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:[null,0],&quot;12&quot;:0}\">2. Every business owner aims for the sky when managing their business. <a href=\"https:\/\/www.invoiceberry.com\/blog\/3-important-financial-questions-for-smbs-to-keep-in-mind\/\" target=\"_blank\" rel=\"noopener\">Ask yourself these 3 most important financial questions if you want your small business to grow<\/a>.<\/span><\/p>\n<p>3. Small business marketing is often neglected by the owners for one reason or the other. <a href=\"https:\/\/blog.epromos.com\/promo-brand-marketing-news\/expert-tips-20-small-business-marketing-ideas\/\" target=\"_blank\" rel=\"noopener\">Check out these 20 best ideas that will help promote your business.<\/a><\/p>\n<p>4. Close to 60%\u00a0of online shoppers won&#8217;t shop at the same place after a bad experience, and almost half of them will share their experience.<a href=\"https:\/\/www.ringcentral.co.uk\/blog\/ecommerce-customer-journey-mistakes\/\" target=\"_blank\" rel=\"noopener\"> Find out all the customer journey mistakes that you might have.<\/a><\/p>\n<p>5. No doubt that automation is convenient for your small business, but if done sloppy, it can turn your customers off. <a href=\"https:\/\/www.mediapost.com\/publications\/article\/326730\/\" target=\"_blank\" rel=\"noopener\">Read all the thoughts about it here.<\/a><\/p>\n<h2>Freelancing &amp; Entrepreneurship<\/h2>\n<p>1. Website optimization and social media are the pillars for good SEO. <a href=\"https:\/\/www.pickaweb.co.uk\/blog\/how-blogging-elevates-your-seo-efforts\/\" target=\"_blank\" rel=\"noopener\">Find out how you can step up your game if you add blogging to the mix<\/a>.<\/p>\n<p>2. Everyone knows that SEO&#8217;s important, but not everyone knows what to do first. <a href=\"https:\/\/www.forbes.com\/sites\/forbescommunicationscouncil\/2018\/10\/18\/seo-is-a-must-for-small-businesses-heres-how-to-get-started\/#7f47bfd01a48\" target=\"_blank\" rel=\"noopener\">Check out this article and get started now.<\/a><\/p>\n<p>3. Social media needs to be profitable and bring you new customers.\u00a0 <a href=\"https:\/\/www.adweek.com\/digital\/why-social-media-isnt-working-for-your-business-and-6-things-you-can-do-about-it\/\" target=\"_blank\" rel=\"noopener\">Work on the following 6 things to increase the effectiveness of your social media efforts.<\/a><\/p>\n<p>4. Learning can come in different formats, including motivational movies. <a href=\"https:\/\/www.inc.com\/young-entrepreneur-council\/6-inspiring-movies-entrepreneurs-should-binge-watch.html\" target=\"_blank\" rel=\"noopener\">Check out these 6 inspirational films that every entrepreneur should binge watch.<\/a><\/p>\n<p>5. Everything seems to be digital these days, marketing strategies included. <a href=\"https:\/\/www.businessload.com\/sales-marketing\/the-thin-line-between-traditional-and-modern-marketing-strategies-know-what-to-employ-and-what-to-avoid\/\" target=\"_blank\" rel=\"noopener\">Find out the differences between traditional and digital marketing and how to get the best out of them.<\/a><\/p>\n<p><em>That&#8217;s it for this week. Don&#8217;t forget to tune in next Friday for more news!<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It is that time of the year when Halloween puns and candies are trending in our lives. On this note, let&#8217;s find out the latest news from the small business world. Small Business 1. Tap into the $8.4 billion Halloween market by adjusting your invoicing. Check out these 13 amazing tips to boost your sales [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":11997,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":""},"categories":[346],"tags":[69,262,321,260,58],"jetpack_featured_media_url":"https:\/\/i1.wp.com\/www.invoiceberry.com\/blog\/wp-content\/uploads\/2018\/10\/Copy-of-small-business-freelance-roundup-12-10-18.png?fit=690%2C286&ssl=1","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5m6q6-37m","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/posts\/11988"}],"collection":[{"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/comments?post=11988"}],"version-history":[{"count":7,"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/posts\/11988\/revisions"}],"predecessor-version":[{"id":11995,"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/posts\/11988\/revisions\/11995"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/media\/11997"}],"wp:attachment":[{"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/media?parent=11988"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/categories?post=11988"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invoiceberry.com\/blog\/wp-json\/wp\/v2\/tags?post=11988"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}